The DOGLamp
Check out this cute DOGLamp by Back4. The design is good and this item should be quite a hit (at about $60) with the kids. It would’ve been funnier of the power cord went into the back however…
Archive for August, 2006
Strange Cheddar Advertising
We found these ads over at AdArena and they just seem a little strange…Those little mice / mini-lion creatures freak us out a little. Don’t know what to make of this - probably not the best print ad we’ll see this year…
The Firefox Crop
Being loyal Firefox users ourselves, we really like what these 12 enthusiasts did. Getting some inspiration from M. Night Shyamalan’s Signs, the team constructed this Firefox crop circle - with a final diameter of 220 feet - in only 24 hours.
We love the thinking-outside-the-box viral marketing. Viral marketing is being used by more and more brands these days in a trend that seems unstoppable.
Long live the Fox!
[This is to link to read all about the planning and the execution of this project.]
YouTube does Paris
In some interesting news this week, YouTube has cast their financial problems into Paris Hilton’s lap…It’s been known for a while now, that YouTube aren’t making enough (or any?) money from the site and with their ever-increasing bandwidth bill (currently about $1m each month), experts fear that they won’t stay too long.
But YouTube being YouTube and one of the most popular and most visited websites at the moment, have a few ideas up there sleeve. Their current attempt at monetizing the site is a massive Paris Hilton channel to coincide with her album launch next Tuesday (and probably also her no-sex-for-a-year rants the past few weeks). Apparently Warner Bros is already first in line to advertise the upcoming series of hit TV show, Prison Break, on the Paris channel.
The channel contains a few music videos of Paris, some promo videos, ringtones etc. The branding and layout on this page is also much more sleek than the rest of the YouTube pages. The channel also seems to be doing quite well, being the third most subscribed channel on YT this week.
Apparently YT are planning on more branded channels and this could be the way to forward and the path to that cash cow. They are serving a 100 million videos every day, and they should be able to make money of it.
Here’s Paris Hilton’s YouTube Channel
Minor Changes
Apologies for not posting as regulary during the last week, but we’ve had a lot of computer problems.
You will notice that there are also a few minor layout changes on the website:
1) We added a blogroll to give recognition to blogs that inspire our own postings.
2) The RSS button is smaller (more stylish…) and is now placed top right-hand side of the text area.
Hope the new changes go down well and hope that we can produce some regular content over the next few days.
