Being loyal Firefox users ourselves, we really like what these 12 enthusiasts did. Getting some inspiration from M. Night Shyamalan’s Signs, the team constructed this Firefox crop circle - with a final diameter of 220 feet - in only 24 hours.
We love the thinking-outside-the-box viral marketing. Viral marketing is being used by more and more brands these days in a trend that seems unstoppable.
Long live the Fox!
[This is to link to read all about the planning and the execution of this project.]
